Category Archives: metaphor

What can we learn from Longplayer?


Domo Arigato, Mr. Roboto

The science of robots gets better and better. Balance seems to have been solved, and now dexterity has been added to the robotic mix.
Toyota’s new robot can play the violin, help the aged
TOKYO (AFP) — Toyota Motor on Thursday unveiled a robot that can play the violin as part of its efforts to develop futuristic [...]

Yes, The Bible

In the beginning, there was Yes, well at least for my musical awakening. And now The Onion has recognized the significance.
VATICAN CITY—In the first-ever union of the Word of God and the Synthesizer, the Catholic Church’s College of Cardinals voted unanimously Monday to incorporate the lyrics of Yes into the New Testament.

“Let us rejoice in [...]

Creating Worlds and Creating Toys To Change the World

Will Wright discusses the game Spore at TED, and the role of Montessori schools and their use of toys and tools for creating playspaces for learning and to how to do the same thing for adults.
In a friendly, high-speed presentation, Will Wright demos his newest game, Spore, which promises to dazzle users even more than [...]

Formulas and Consumer Choice

Geek like Jeff, dux…The mathematical ways to describe consumer choice…
How People Choose – A Primer On Choice Research | By Keith Chrzan
Maritz Research Forum
There is a science to studying choice. This science serves as the foundation to conjoint analysis (product optimization and pricing research), as well as approaches to brand equity research and competitive loyalty [...]

At the Intersection of Technology and the Real World

This is a really interesting speech from Matt Dyke of DDB London and Jeroen Matser of Tribal DDB that explores the growing integration between the internet and the “real world”. Worth watching just for the ‘internet of things’ concept. (from IF!)