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This is the non-biz outpost for Matter the systems humanization company. It's for points of interest, notable links, open conversation, and other curiosities. -
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Category Archives: consume
The Kids Are (Mostly) Alright
February 5, 2008 – 1:47 pm
Pro Sound News has published an article about the latest statistics for digital music downloading by “tweens”, those children between 9 and 14. While the slant in this article is decidedly negative (it is a trade publication after all), the stats show that most kids of this age group are using paid or legal downloading [...]
Grass Just As Broke On The Other Side Of The Fence
January 7, 2008 – 9:31 am
Natalie Merchant made headlines half a decade ago when she decided to leave the confines of a major label contract and go it alone, setting up her own independent label for her releases. Seen as a maverick move by the status quo, Merchant and her manager stated at the time that she would ultimately make [...]
King of Spain Ringtone is a Hit
November 21, 2007 – 10:24 am
Kids these days. Who can predict what the latest fashion will be or the hit ringtone?
The king of Spain’s recent undiplomatic outburst at the Venezuelan president has become a ringtone hit across Spain. An estimated 500,000 people have downloaded the insult featuring the words “Why don’t you shut up?”, generating a reported 1.5m euros ($2m).
Read [...]
King of the Jungle
November 16, 2007 – 10:42 am
Some new elephants are emerging from the music business model jungle. Concert promoter Live Nation, fresh off a Madonna acquisition (see earlier blog), has added more merchandising to its growing empire.
Concert giant Live Nation has now acquired merchandising group Signatures Network for $79 million, according to deal points disclosed Thursday. Signatures, a specialist in [...]
Star Trek Products To Die For
October 11, 2007 – 8:08 am
When you want to go out in style.
See all the products here
Insights Leading the Blind
October 2, 2007 – 3:06 pm
Ever wonder why products and services are bad? Shouldn’t companies be able to make their offerings better, perhaps through market research? It may have been clear to us at Matter for years, but it looks like some other folks are finally getting it…
“Marketers generally distrust research and data,” said Greg Stuart, former CEO of the [...]
Teaching New Dogs Old Tricks
October 1, 2007 – 1:31 pm
It was announced last week that Brooklyn has approved $2MM for a new high school dedicated to advertising and media education. Set to open in September 2008, the new school is designed to “foster a relationship between minority youth and the ad industry, allowing students to explore careers in advertising and media while helping to [...]
Why Would We Want to Measure Engagement?
October 1, 2007 – 12:15 pm
Folks in the experience business know that brands exist in context, and this context is the lens in which consumers of products and services experience brands. This notion is in stark relief against prevailing attitudes of advertisers, who often seek to foist experiences upon consumers, turning simple experiences into grande spectacle. Better to distract consumers [...]
Another “Make Your Own” Mellotron
October 1, 2007 – 10:08 am
With the cost of a new or restored Mellotron approaching $4000+, who wouldn’t want the plans to make your own?
This week Eric Beug joins me this week to make a musical instrument out of walkmans. The mellotron is an instrument that uses taped audio through a keyboard interface. Finding inspiration in Mike Walters’ Melloman, we [...]